// Addicts Helping Addicts
ADDICTS
HELPING
ADDICTS
Amanda Abercrombie grew up watching addiction destroy people she loved.
As a teacher, she watched it take students. In recovery herself, she
decided the culture around sobriety felt wrong — clinical, shameful, invisible.
So she built a brand that wears the reminder loudly.
// What We Stand For
Recovery looks cool.
That’s not a slogan.
It’s a statement.
Don’t Slip isn’t a sober-living pamphlet. The logo is edgy.
The taglines hit hard. The fit is fire. We make gear people actually want to wear
— because visibility matters. Every person rocking a Don’t Slip shirt is a
walking reminder that recovery is real, it’s possible, and it doesn’t look like
a sad after-school special.
// Where the Money Goes
Every sale funds
the fight.
We’re not a charity that sells merch. We’re a brand that donates. Here’s
exactly how it works.
10%
of every sale
Goes directly to partner nonprofits fighting addiction and supporting recovery.
100%
Traceable
We publish our donation totals quarterly. No vague promises — real receipts.
Coming
Soon
Partnerships
Currently finalizing nonprofit partnerships focused on addiction recovery in Atlanta, GA. Updates drop in the newsletter.
We’re in early days. The commitments are real; the receipts are coming.
// Why Streetwear
The clothes say what
you can’t always say out loud.
Why This Aesthetic
We chose streetwear deliberately. The recovery world skews toward
soft pastels and inspirational script. We went the other way.
Bold. Dark. Neon. Gritty. Because people in recovery are not fragile.
They survived something most people can’t imagine.
Why These Taglines
“Don’t Slip.” “Grip Tight.” “Still Here.” “Never Alone.” These aren’t
slogans we workshopped in a boardroom. They’re the things you say to
yourself at 2am. Putting them on a hat or a shirt makes them visible
— and visibility saves lives.
Join the Don’t Slip crew.
Shop the Collection
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